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BENJAMIN XUE

STUDENT // GRAPHIC DESIGNER // BRAND STRATEGIST
  • Work

  • Photography

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    Bhangra in the Heights 7
    Bhangra in the Heights 7
    Glass House Rocks 2014
    Glass House Rocks 2014
    Columbia Sharp A Capella
    Columbia Sharp A Capella

    My best friend started an a capella group... and now they are the best and one of the most relevant groups on campus. He takes care of the singing, I take care of the branding.

    Blue & White Publishing Inc.
    Blue & White Publishing Inc.

    The Blue & White Publishing Inc. hired me to re-design some of their key features. I rebranded their company and designed their new website.

    Columbia University Giving Thanks 2013
    Columbia University Giving Thanks 2013

    I teamed up with the Rotaract Club of Columbia and the Student Council to push out a card writing initiative for the workers and faculty on campus. I designed the logo, poster, and the cards.

    LPhiE Thanksgiving Feast 2013
    LPhiE Thanksgiving Feast 2013

    After a very successful feast in 2012, I decided to take it upon myself to make it even better the next year. To create more order and organization, I pursued the idea of having physical invitations rather than rampant inviting. Our house hosted well over 100 guests with 4 Turkeys, 2 Hams, and over 40 dishes and deserts made by our own brothers and their guests.

    Glass House Rocks 2013: Space Jam
    Glass House Rocks 2013: Space Jam

    Glass House Rocks is Columbia's largest undergraduate event. I was the co-chair as well as the head of publicity and these are our publicity materials.

    Columbia Homecoming 2013
    Columbia Homecoming 2013

    As a member of the Columbia Campus Life Committee, I took it upon myself to design all publicity and marketing items needed for the event. The white t-shirt was a school wide t-shirt in which over 800 students showed up to get a limited amount of shirts.

    Pixar Minimalist Project
    Pixar Minimalist Project

    My summer 2012 project. A tribute to my love for Pixar

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